iPhone Sales in China Dropped Significantly in Q1 2024
iPhone sales in China declined significantly in the first quarter of 2024 as consumers turned to other premium smartphone brands, according to Counterpoint research.
During the first quarter of the year, China's smartphone market experienced modest year-over-year growth of 1.5%, marking the second consecutive quarter of growth. This uptick in sales is largely attributed to strong sales performance from local manufacturers such as Huawei, which achieved a remarkable 69.7% growth compared to the same period last year. This growth was fueled by the launch of Huawei's Mate 60 series, a smartphone lineup that has significantly bolstered the company's dominance in the Chinese premium segment, typically characterized by devices priced over $600.
In contrast, Apple saw its smartphone sales in China plummet by 19.1% year-over-year in the same quarter. Analysts point to Huawei's resurgence as a direct challenge to Apple as the main reason for this, primarily in the premium segment where the two companies compete head-to-head. Counterpoint anticipates that upcoming iPhone models with new color options and AI features could help to rejuvenate Apple's sales in the Chinese market. Looking ahead, the smartphone market in China is projected to see low single-digit growth throughout 2024.
Popular Stories
Apple is expected to announce iOS 18 during its WWDC keynote on June 10, and new features have already been rumored for many apps, including Apple Music, Apple Maps, Calculator, Messages, Notes, Safari, and others. Below, we recap iOS 18 rumors on a per-app basis, based on reports from MacRumors, Bloomberg's Mark Gurman, and others: Apple Maps: At least two new Apple Maps features are...
With the 10th anniversary of the Apple Watch approaching, we thought it would be fun to take a look back at an interesting bit of Apple Watch history. After the Apple Watch was announced in 2014, and before it became available in 2015, Apple sent out custom Apple Watch iPad demo kiosks to retail stores. The Apple Watch and iPad units used for these devices were specially designed, had custom ...
While Apple's upcoming iPad Pro models have been expected to feature the M3 chip for over a year, recent reports have unexpectedly suggested that the new devices will instead feature the as-yet-unannounced M4 chip. Subscribe to the MacRumors YouTube channel for more videos. Last week, Bloomberg's Mark Gurman said that he now believes there is a "strong possibility" that the upcoming iPad Pro ...
With iOS 17.5, Apple is adding a "Repair State" feature that is designed to allow an iPhone to be sent in for service without deactivating Find My and Activation Lock. The fourth iOS 17.5 beta that came out today adds a "Remove This Device" option for all devices in Find My, and using it with an iPhone puts that iPhone into the new Repair State. Right now, sending an iPhone to Apple to be...
An in-depth Bloomberg report today resurfaced General Motors' decision to replace Apple CarPlay with its own software. Last year, GM announced that it planned to forgo Apple CarPlay in its new electric vehicles, starting with the 2024 Chevrolet Blazer EV. Instead, the automaker introduced a proprietary infotainment platform, aiming to control and customize the digital experience within its...
Amazon today kicked off numerous discounts across multiple Apple products and accessories, the highlight being the AirPods Pro 2 with USB-C for $179.99, down from $249.00. You'll also find deals on the Apple Pencil 2, AirTags, and Studio Display. Note: MacRumors is an affiliate partner with Amazon. When you click a link and make a purchase, we may receive a small payment, which helps us keep...
Apple has announced it will be holding a special event on Tuesday, May 7 at 7 a.m. Pacific Time (10 a.m. Eastern Time), with a live stream to be available on Apple.com and on YouTube as usual. The event invitation has a tagline of "Let Loose" and shows an artistic render of an Apple Pencil, suggesting that iPads will be a focus of the event. Subscribe to the MacRumors YouTube channel for more ...
Top Rated Comments
2. No Pro Motion for base iPhone models
3. No direct access to file system. So downloaded files cannot be easily transferred to PC or Mac
4. Tired UI since iOS 7
5. Growing Nationalism in China
6. The display tech in iPhone 15 Pro is clearly inferior to Huawei or S24 Ultra (Reflection thinggy)
7. The dynamic island is inferior to having just a tiny camera hole on other flagships. (Even if face id is superior)
8. Cannot sideload any ipa except EU and that too has some strange requirements like Notarisation
9. Huawei have tighter integration with CCP ecosystem for easy surveillance and WeChat. Apparently Chinese love it.
Why would a Chinese get 2x costly iPhone when $600-$800 flagships have all the features and more...
...and Chinese don't care about Blue Bubbles or Facetime calls.
Went that way for kids phone, staying on iPhone myself.
(source: me)