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When a brand claims that it's having its biggest sale of the year, you kind of have to take it with a grain of salt. Sometimes it is, sure, but how many times have you bought into that only to watch them roll out a better deal a week or two later? Well, in the case of Tarte's Custom Kit Sale, it's legitimately the biggest sale of the year — and perhaps one of the best makeup sales of 2023, period. There's just one catch: You only have 72 hours to shop.
Here's the deal. Starting today, September 19 through September 22, you have the opportunity to get more than $200 worth of full-size Tarte favorites — seven products total — for a flat $67. It's too good a deal (and too short of a sale) to pass up if you're looking to stock up on makeup staples (especially if you prefer vegan formulas). And, for the first time ever, you can add up to three custom kits per transaction, which adds up to 21 full-size products and two makeup bags for $195 total (but valued at $600+).
In case you need additional motivation, fan favorites like the 50-shade Face Tape Foundation — as well as Allure Best of Beauty and Readers' Choice Award winners, like the Amazonian Clay 12-Hour Blush and Lights, Camera, Lashes 4-in-1 Mascara — are included as kit options. As for other highlights, we can't overlook one of our favorite Best of Beauty winners, Maneater Mascara, which is one of our favorite volumizing mascaras.
Are you sold yet? OK, in terms of how the Custom Kit Sale works, all you have to do is pick your favorite product from each of these six categories — super easy.
First, choose a moisturizing lip product, which includes juicy balms, glosses, liners, and lipsticks ripe for the taking.
Then, onto Tarte's cheek choices, where you'll find your favorite bronzers, blushes, and highlighters.
Next up are eyes, where you'll pick between statement-making liners, lustrous shadows, creamy concealers, and more.
Add a complexion product, which covers just about everything from tinted moisturizer to contour to foundation (and then some), to your lineup.
Get the goods you need to prep and set your look with a divine selection of Tarte primers, brushes, and hydrating treatments.
Lastly, pick one of four mascaras for voluminous, lengthened lashes that don't skimp on pigmentation.
Oh, and, of course, Tarte isn't going to send you a haul with nothing to put it in. The final step is adding a makeup bag. This time around, they're offering a chic black, sequin bag with a gold zipper to carry all of your new goodies. You might just want to take it with you everywhere.
This is going on for a very limited time, so while you want to choose carefully, you also want to make your choices before Friday comes to a close. This is the only time Tarte is throwing the Custom Kit Sale in 2023, so visit tartecosmetics.com right now and curate your dream set of beauty products.
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