Tim Culpan, Columnist

Xiaomi Should Stop the Spin and Show Off These Numbers

A few key metrics, including marketing and R&D, are positive signs for the smartphone maker.

March 19, 2019 at 5:00 PM EDT

Tim Culpan is a Bloomberg Opinion columnist covering technology in Asia. Previously, he was a technology reporter for Bloomberg News.

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Talk about spin!

I can’t think of many companies in the world that would trumpet razor-thin margins as a reason to be proud.