Hair

The Retro Hair Flip Trend Is Everywhere

Celebrities can't get enough of it.
Keke Palmer Kim Kardashian and J Lo wearing flipped hairstyles
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Nothing defines an era quite like hairgravity-defying bangs for the ’80s, dramatic side parts in the early aughts—but few looks are more iconic than the ’60s flip hairstyle. You know the look: Think Jackie O's hair, full and voluminous at the roots that flips out at the ends.

Every couple of years the retro style comes back into modern hair lexicon as hairstylists look to the past for inspo. "The Rachel" in the ’90s was another famous, edgier riff on the style, while an inward flip has a more polished, Old Hollywood feel. But over the past month or so, there's been a steady stream of celebrities wearing the trend with a more up-to-date twist: While the length of their hair is smooth and straight, the ends are dramatically flipped in either direction.

Most celebs have been pairing a flip with a half-up, but the look has also been interpreted in bobs, high ponies, or red-carpet-appropriate updos. Both Kim Kardashian West and Jennifer Lopez in particular have really embraced the style in a variety of ways. For example, Kardashian West wore her hair in a flipped bob for her Skims campaign, and J.Lo wore a flipped pony on the Versace runway in that dress.

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Celebrity hairstylist Justine Marjan describes the style as "a reiteration of the ’90s version of a ’60s-era hairstyle," which explains how it manages to feel both classic and of the moment (’90s hair trends are back in a big way, in case you haven't heard). She also loves the look because "it feels cute and sexy at the same time."

The style is also pretty easy to pull off and works for most hair types. To get the look above, Marjan started by gathering the model's hair half up by applying Oribe Rock Hard Gel to the roots, and brushing it into a ponytail at the top of her head with a smoothing brush. Then she added the bottom half of the hair into the ponytail. (Working in two sections ensures you won't have any bumps, she says.) Finally, to get the flip, Marjan sprayed the pony with a hairspray (she likes this one by Tresemmé), and used the GHD Soft Curl Iron to flip out the ends (about two inches of hair), working section by section. Her tip: Don't try to flip the whole pony at once, or it's more likely to fall straight.

Not sold on the throwback look? Scroll on for some of our favorite ways to wear the trend if you need convincing.

The style looked super glam on J.Lo for the Hustlers premiere.

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The flips are a bit more subtle on a high pony.

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Inward flips have a softer, more classic look that's still eye-catching.

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Go full ’90s by pairing a flipped-out half-up with some teeny-tiny sunglasses.

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Flips look just as cool when paired with a bob.

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An flipped-in bob has a more modern feel when it's shoulder length.

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Another win for the half-up.

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Fully embrace the ’90s vibe with some blingy clips (try these).

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The style even made it to the Versace runway.

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More proof that a flipped-out bob and sparkle pins make a killer combo.

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A sleek flipped-in bob looks chic as hell with an all-black outfit.

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Ease into the trend with a gentle inward curl.

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Go full video vixen with flipped pigtails.

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A half pony looks just as cool with subtle flipped ends. To get a similar look, just start the curl lower.

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The great thing about this look is that it can easily be dressed up or down.

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Flip hairstyles look great on shorter hair as well.

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All products featured on Glamour are independently selected by our editors. However, when you buy something through our retail links, we may earn an affiliate commission.

Bella Cacciatore is the beauty associate at Glamour. Follow her on Instagram @bellacacciatore_.


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