Twitter keeps making it easier to thread tweets for some reason

A new Twitter update makes it a little less taxing to string your thoughts together.
By Alex Perry  on 
Twitter keeps making it easier to thread tweets for some reason
Twitter won't save wordy people from themselves. Credit: Jakub Porzycki / NurPhoto via Getty Images

Once upon a time, Twitter's whole thing was that people were supposed to keep their messages short and to the point. The site's newest update seemingly goes against that philosophy.

On Wednesday, Twitter rolled out a tiny little feature that will make it easier for you to thread your tweets together. Tweet threading is a feature that's been around for several years, but now you can choose to add a new tweet you're drafting to an existing thread right from the text box. Twitter posted a helpful GIF to explain how it works.

From a UX standpoint, this is smart. For years, those of us who don't know how to be concise had to thread our tweets together by writing each new entry as a reply to the previous tweet. Twitter eventually started letting people pre-draft threads to publish all at once. But if you're not interested in thinking ahead by more than a few seconds, this newest feature will let you string your thoughts together with a little less effort.

From the standpoint of someone who already spends too much time on Twitter and would prefer to melt my brain a little less every day, this just adds a few degrees to the thermometer.

It's fine for Twitter to support threading, especially as the site makes threads a little easier to read and, potentially, ignore. But making it easier to create threads only encourages people to be more verbose on a site that was originally designed with efficiency in mind.


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