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Lenovo extends TruScale as-a-service model to its entire portfolio

News Analysis
Sep 21, 20212 mins
Servers

Everything Lenovo sells, from devices to servers, is now a part of the consumption-based, pay-as-you-go model.

A binary matrix overlays a network / datacenter / server room.
Credit: Vladimir Timofeev / Getty Images

Lenovo is expanding its TruScale pay-per-use model to cover all its data-center products—servers, storage—and client-side devices—laptops, tablets.

This transition to a fully integrated, end-to-end, as-a-service model is part of the company’s “One Lenovo” strategy of providing its entire portfolio of clients and servers as a fully managed, on-premises cloud environment through TruScale leasing.

One Lenovo simply means laptops and desktops will be sold along with data-center products together all under one sales program. Lenovo will launch a new channel program in 2022 to encompass the One Lenovo strategy.

The everything-as-a-service announcement came at the company’s virtual Lenovo Tech World 2021 event

Lenovo launched its flexible-consumption model two-and-a-half years ago, according to Lenovo CEO Yuanqing Yang in a video presentation, and, “TruScale, has now become our corporate brand.”

While Lenovo sometimes refers to this offering as infrastructure-as-a-service, it is different from IaaS provided by cloud services like Amazon and Microsoft. Lenovo’s reference to infrastructure refers primarily to servers and storage, whereas the generally accepted meaning of IaaS is a software platform for cloud development.

“We hear from CIOs every day that their organizations’ technology needs are evolving every 12-18 months,” said Ken Wong, president of Lenovo’s Solutions and Services group, in a statement. “With Lenovo TruScale, customers can expect one solution, one provider, one contract framework, and a single point of accountability for everything-as-a-service.”

Lenovo also announced that its TruScale has been integrated with Deloitte’s OpenCloud Management Platform.  

OpenCloud is a library of automated playbooks built by Deloitte to help accelerate the time to build and configure new client environments. It serves as a single platform for managing multi-cloud environments.

Lenovo made other announcements at the show, one of which is an edge partnership with VMware.

Andy Patrizio is a freelance journalist based in southern California who has covered the computer industry for 20 years and has built every x86 PC he’s ever owned, laptops not included.

The opinions expressed in this blog are those of the author and do not necessarily represent those of ITworld, Network World, its parent, subsidiary or affiliated companies.