Owned Vehicles, Brand Partners, Merch: Five Insights on Ford’s Raptor Rally Experience Ford Raptor owners are an activate and engaged audience. In fact, when the brand decided the group needed an in-person community landing point to talk all things high-performance vehicles, via the inaugural ticketed Raptor Rally in September, some 300 vehicle owners registered for an action-packed day of driving experiences, workshops, exclusive Ford announcements, and networking. […] The post Ow… |
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